Icha Icha — Old Town, Chiang Mai

Icha Icha claims to be the only shop offering authentic Japanese nuru massage in Chiang Mai. Located in the Old Town, the venue is foreign-managed and uses proper airbeds and nuru gel rather than the adapted oil massage that many Chiang Mai shops label as “nuru.” For visitors specifically seeking genuine nuru technique rather than a generic body-to-body experience, Icha Icha is the dedicated option.

What to Expect

Authentic Japanese-style nuru massage on proper airbeds with nuru gel. The foreign management brings a different standard to the experience compared to Thai-managed shops. Private rooms with proper nuru equipment. The Old Town location makes it accessible for tourists staying in the moat area.

Pricing

Nuru massage from ฿1,500 to ฿3,000 depending on session length and therapist tier. Competitive for a dedicated nuru venue. Cash only.

Location & Access

In the Old Town area of Chiang Mai, within the moat. Walking distance from Tha Phae Gate and most Old Town accommodations.

Visiting Info

Open daily from 12:00 to 23:00. English spoken (foreign-managed). Cash only.